Electric Bike Specialists

It really started for us when Specialized launched the Turbo Levo, when we saw it we didn’t even register that it was an E-Bike. Back then it didn’t really hit us how important the E-Bike market was. We now also have ranges from Orange, Cannondale, Cube, Focus and Lapierre.

 

Myself I ride a Specialized Levo Expert model, absolutely great fun which even makes the up hills exciting. I never thought I would be buying one but really pleased I have! If you run them on eco mode you still get a good workout, Trail mode gives a little more assistance, Turbo mode is for when you are on long climbs and want a little boost. Amazing bikes and definately here to stay!  Ride one and you will be smiling from ear to ear.....

Our best selling models have without fail been the Specialized Levo range, integrated batteries and motor makes for a very cool looking machine, splash some mud on and you would not know it was an E-Bike.
 

One of the things we get asked most is what are E-Bikes? and who needs one?
I would say if you love riding off-road, who doesn't need one. They are just so much fun!

 

We’ve found a real mix of people buying E-Bikes, from the new cyclist who wants to have a bike that will help them on the climbs and some off road riding, the commuter who wants an easy sweat free ride to work, we had people with injuries or physical ailments buying them allowing them to ride like they used too. Even the seasoned riders are buying them as it allows them to ride twice as far as they can on their normal bike and not everyone loves climbing hills on their bike!  The long and short of it is we all like to go downhill right? So swinging a leg over something that turns a hill in to a fresh piece of single-track is a winning combination to us here at Primera. If you are an off-road motorcyclist or weekend mountain bike rider these bikes will take you anywhere, no restriction on bridal ways or country parks, get off the roads and hit the trails to start the adventure, more power on the climbs will get you out riding more and more.