Sean ‘Diddy’ Combs sues Diageo, saying it neglected his drinks brands
The lawsuit, filed with the New York Supreme Court in Manhattan, says Diageo North America starved Combs’ Ciroc vodka and DeLeon tequila of resources.
Rapper, producer and entrepreneur Sean “Diddy” Combs is suing Diageo, saying the spirits company did not make promised investments in his vodka and tequila brands and treated them as inferior “urban” products.