Justin Bieber’s Skylrk Brand is Officially Active

Over the past several weeks, pop superstar Justin Bieber has been teasing his new brand, Skylrk, on social media. Now, it looks like the brand is officially here.

After initially announcing the brand back in May, Bieber has spent the past several weeks teasing products and giving a behind-the-scenes look at the brand’s development on social media.

Through dozens of post on Instagram, Bieber has shared dozens of photos and videos of sweatshirts, slip-on shoes, slides, wide-framed sunglasses, phone cases, sneaker-style shoes, a handbag, beanie-style hats like the ones he has been seen wearing recently, wire-framed sunglasses, robes, sweatpants, and slippers, among other things.

Despite the many posts teasing the new brand, Bieber had no provided many details about when the products would actually be available for customers to purchase. The brand’s Instagram page simply stated that it was “coming soon” with no posts and the website was active but contained no information besides the brand’s logo in several different colors.

On Thursday, however, that officially changed.

Bieber officially announced on Thursday, July 10 that the Skylrk website was officially active with its first line of products.

The website includes four different categories of products: eyewear, headwear, apparel, and footwear.

The eyewear section includes one type of sunglasses in several different colors while the apparel section includes hoodies, tank tops and crop tops.

The headwear section includes a beanie type hat in three color ways while the footwear section includes slippers and slides in three different color ways for each product.

While the brand does include a large and diverse collection of products, it is nowhere near all of the products that Bieber has teased on social media in recent weeks, suggesting that more product drops are to come.

Still, fans will undoubtedly be excited about these first several products.