Svedka Vodka Super Bowl Commercial 2026: Robots Dance to 'Super Freak' - Shake Your Bots Off!
Svedka vodka makes a splash during their first-ever Super Bowl commercial with an ad that is predominantly made by using artificial intelligence and revives its old “Fembot” mascot.
“After 12 years in sleep mode, I’m back online. And also apparently on advertising’s biggest stage. ???? My agenda is simple: More fun. More dancing. More human connection. More cocktails. ????,” reads the YouTube description.
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The video features the iconic mascot dancing to “Super Freak” alongside a male robot, in what looks like a night club setting. At one point, the robot takes a sip of a freshly-mixed cocktail with Svedka vodka.
The spirits company Sazerac acquired Svedka earlier this year from Constellation Brands and opted to bring the “Fembot” mascot back as a way to rebuild the brand, CMO Sara Saunders tells The Wall Street Journal.
Watch more of 2026′s best commercials that aired during the Super Bowl!