LA Metro tells the public to ‘Ride the D’ and the internet loves it
Los Angeles is finally extending its transit system to the tony streets of Beverly Hills, announcing on Thursday that a 4-mile extension of the D Line subway opens on May 8.
Transit followers eagerly anticipating the new subway extension have long made jokes on Reddit and X about wanting to "ride the D." Metro, LA County’s transportation agency, is not shying away from the randy pun. The agency is selling "Ride the D" t-shirts and crop tops on its online merch store.
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The minimalist black tops are a steal, too. The crop is going for $20 (excluding taxes and shipping), and the T is $21; both were still available as of Thursday evening.
Along with the jubilation at the long-awaited project — which has been in the works for decades and has two more westward extensions that will open in 2027 and 2028 — there was much astonishment at Metro embracing the cheeky tagline.
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Metro has been responding directly to riders on X from its @metrolosangeles account, leaning fully into the internet moment.
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Back in 2007, Seattle welcomed a new streetcar line with a similarly sexual moniker — an acronym of the South Lake Union Trolley.