Samsung looks to follow Apple with its own Galaxy leasing program

Samsung is expected to launch its own smartphone leasing plan, following the recent lead of Apple in a long-term attempt to wrest customer control away from U.S. carriers.

"If Apple does it, then it must be good enough for Samsung," said Roger Entner, an analyst at Recon Analytics. "The two companies are in an intense fight and Samsung cannot let Apple have a leg up on just about anything."

Samsung did not comment directly on any plans to set up a leasing program, but a spokeswoman did tell Computerworld, "Samsung continuously evaluates trends and assesses business growth opportunities.... We remain committed to growing our mobile business in the U.S."

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