Steve Jobs was an alien, and other myths
At its simplest popular analysis of Apple’s latest financial results announcement has two memes that have become core to its ideology: that Apple without Steve Jobs can never succeed, and that iPhone is Apple’s only successful product.
Neither true
The cult of personality that grew around Apple and its leader, Steve Jobs, skewed recognition of the company’s true achievement – that of uniting around core beliefs and using these beliefs as keys to unlock a slew of future achievements. Steve Jobs was a human being. He was not a super powered extraterrestrial from outer space.
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