HP to scale up its 3D printer business for use in mass manufacturing
After announcing its first revenue from sales, HP Inc. today said it is now focused on scaling up its Multi Jet Fusion 3D printing business that it believes will rival standard manufacturing technologies, such as injection molding.
While HP is planning some direct sales of its new Jet Fusion printer lineup, the vast majority of the machines will be sold through about 30 resellers in North America and Europe, where the company is focusing its attention.
What's interesting "is 80% of these channel partners are new for HP," Steven Nigro, president of HP's 3D Printing business, said during a press and analyst briefing on Friday.
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