This flower startup wants women to buy bouquets for their friends
In the flower industry, there are two big holidays that matter: Valentine’s Day and Mother’s Day. That’s why UrbanStems, a flower delivery startup, decided to launch on Valentine’s Day in 2014. “It’s a well-known fact that these two days generate a huge amount of business for flower brands,” says Megan Darmody, the brand’s director of …
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In the flower industry, there are two big holidays that matter: Valentine’s Day and Mother’s Day. That’s why UrbanStems, a flower delivery startup, decided to launch on Valentine’s Day in 2014. “It’s a well-known fact that these two days generate a huge amount of business for flower brands,” says Megan Darmody, the brand’s director of press and partnership says.