The Cheez-It Citrus Bowl mascot wanted everyone to know it isn't edible and college football fans had jokes

The mascot was CONCERNED for its safety.

While there are legitimate arguments to be made that expanding the College Football Playoff will take away from the non-CFP bowl games, those people are grossly underestimating a brand’s capacity for meme-worthy weirdness.

Bowl season will be fine when you have mascots being sacrificed (and eaten) and others fearing for its life.

The Pop-Tarts Bowl made for amazing television, and it had almost nothing to do with Kansas State’s win. It was weird, and the game’s mascot was lowered into a toaster and eaten as part of K-State’s celebration. So, on Monday, the Cheez-It Citrus Bowl mascot was not taking any chances.

The Cheez-It mascot does not want to be eaten pic.twitter.com/qWeOKE822X

— Rodger Sherman (@rodger) January 1, 2024

The mascot held up a sign to let everyone know that it was not an edible mascot.

I mean, after the Pop-Tarts Bowl’s display, the Cheez-It mascot’s days are probably numbered. I’d fully expect it to be edible next season.

But until then, college football fans had jokes about the sign.