11 million iPhone users chose to get battery replacements: report
The future of Apple is uncertain now that iPhone sales are flat, and it's not clear what the company's next big act will be or when it will arrive.
Tim Cook partially blamed lower than expected revenue projections on a number of factors including challenges entering the Chinese market (no doubt exacerbated by the escalating trade war between the U.S. and China), rising device prices, and an unexpected uptick in iPhone battery replacements made attractive by a special $29 promotional price all last year after the company was caught slowing down performance for older devices.
Just how many people took advantage of the battery replacement instead of buying new iPhones? According to Daring Fireball's John Gruber, the company replaced 11 million batteries. That's 11 million people who could have bought a new iPhone, but chose not to. Read more...
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