‘Civil War’ Heads for A24 Record $26 Million Box Office Launch
The bleak dystopian drama is set to nearly double the previous studio record held by Ari Aster's "Hereditary"
The post ‘Civil War’ Heads for A24 Record $26 Million Box Office Launch appeared first on TheWrap.
Alex Garland’s dystopian drama “Civil War” earned $10.8 million from 3,838 theaters on Friday, putting the film on track to earn the highest ever opening weekend for distributor A24 with an industry estimated $23 million.
While A24 has rarely opened films with a wide release, this nearly doubles the previous studio opening record of $13.5 million set by the 2018 horror film “Hereditary.” That’s particularly encouraging considering “Civil War” also carries the highest production budget ever for an A24 film at a reported $50 million before marketing costs, though the break-even point for the film will be lowered by presales to overseas distributors.
Set in a dystopian future where a group of war journalists follow a rebel militia as it marches on Washington D.C. through a wartorn United States, “Civil War” captured the attention of an anxious country as the 2024 presidential election has heated up. Rotten Tomatoes scores for the film have been generally positive at 84% critics and 79% audience at time of writing, while the film’s CinemaScore grade, befitting its bleak tone and polarizing nature, stands at a B-.
More to come…
The post ‘Civil War’ Heads for A24 Record $26 Million Box Office Launch appeared first on TheWrap.