Artists used OpenAI's Sora AI tool to make an alternate reality nature documentary and a short film about a guy with a balloon for a head.
A cross between a giraffe and a flamingo is only one of the surreal images to come out of the first third-party Sora releases.
@donalleniii via OpenAI Sora
OpenAI has released the first third-party videos produced with its unreleased Sora tool.
The new clips include a bizarre nature documentary and the story of a man with a balloon for a head.
The AI videos are impressive, but one former Stability AI exec accused OpenAI of "artistwashing."
The first artist-produced videos from OpenAI's Sora are here, and they give a glimpse at what Hollywood or other storytellers could create with the text-to-speech AI tool.
The ChatGPT developer posted on its website several short clips made by content creators with early access to the unreleased generative video tool that caused quite a stir in Hollywood.
It's not the first taste we have of Sora's potential, but past clips were all created in-house at OpenAI. This is the first time seeing what others outside the company managed to produce with early access.
The videos are impressive, but they didn't sit well with everyone. A former Stability AI exec who now runs an AI data-practices nonprofit accused OpenAI of "artistwashing" with the videos.
Meanwhile, OpenAI has reportedly met with Hollywood insiders, Bloomberg reported, pitching Sora as a tool for feature-length productions.
From pigs that can fly to a man with a balloon as a head, here are the latest videos.
A surreal nature documentary
This alternate universe take on a "Planet Earth"-style documentary, featuring everything from an underwater eel-cat to a "girafflamingo," was produced by Don Allen III, a mixed and virtual reality consultant. Allen told OpenAI that Sora's "instant visualization" has helped spur his creativity and allowed him to "focus more of my time and energy in the right places."
A short film called "Air Head"
"Air Head" was produced by shy kids, a three-person multimedia agency based in Toronto. Walter Woodman, the short film's director, said that Sora is exciting for "its ability to make things that are totally surreal."
An underwater fashion show
Josephine Miller, cofounder and creative director of Oraar Studio, commissioned this exercise in "digital fashion." Oraar is a London-based extended reality firm that creates interactive games and social media filters. Miller said working with Sora has challenged her creative process, due to "the ability to rapidly conceptualize at such a high level of quality."
A synthetic, techno-infused music video
A musician and artist, August Kamp's techno-infused video is a rapid succession of computer screens and strange settings, set to her own music. Kamp described the "cinematic visuals" offered by Sora as opening up "categorically new lanes of artistry."
Cityscapes and floating cars from a creative agency
Native Foreign, an AI-driven creative agency, commissioned a video spanning everything from black-and-white film noir to a psychedelic mushroom city. Nik Kleverov, Native Foreign's cofounder and chief creative officer, said on the agency's website that Sora was helping them to explore concepts that had previously been shelved due to budgetary and resource constraints.
Trash-man and Disco-man
Paul Trillo produced an adrenaline-hopped thrill ride through city streets and bookstore shelves, with cutaways to humanoid figures apparently made out of discarded trash and disco ball facets. Trillo, a filmmaker who has been recognized by Vimeo, told OpenAI that Sora is best used in "bringing to life new and impossible ideas we would have otherwise never had the opportunity to see."
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