Facebook is offering the music industry millions to let its users upload songs in videos
Facebook is gearing up to battle YouTube to be the top destination for music videos and other content containing copyright-protected songs, according to a report from Bloomberg. The company is reportedly offering music publishers hundreds of millions of dollars to retain the rights to music featured in videos uploaded by users and page owners. It’s a way to, at least initially, stave off the concerns of the copyright holders who must tirelessly work through Facebook to get the content taken down.
Down the line, however, Facebook hopes to build a system for identifying videos with copyrighted content, similar to Google’s landmark Content ID system, that would pave the way for the...