Macy’s Thanksgiving Day Parade Ratings Steady With 2019 For Its Covid Edition
NBC’s coverage of the annual Macy’s Thanksgiving Day Parade on Thursday morning drew a 5.3 rating in the adults 18-49 demographic and 20.7 million viewers, respectable numbers for a mostly pre-taped and pared-down event due to the coronavirus pandemic. The parade’s 9 a.m.-noon ET telecast (it was broadcast at that time across all U.S. time […]