Audible brings 'carnival-inspired' pop-up to South by Southwest
The Audible Sound Experience will "immerse guests in the magic and diversity of premium audio storytelling through interactive, over-the-top, carnival-inspired experiences," according to event organizers.
AUSTIN (KXAN) — Renowned audiobook and podcast platform Audible is bringing an immersive activation with "over-the-top, carnival-inspired experiences" to South by Southwest for free this weekend.
The Audible Sound Experience will "immerse guests in the magic and diversity of premium audio storytelling through interactive, over-the-top, carnival-inspired experiences," according to event organizers.
The sound experience will include rides on a "larger-than-life" ferris wheel with audio-enabled passenger gondolas so guests can listen to Audible content spanning multiple genres. There will also be carnival-inspired games with the opportunity to win Audible-themed prizes, and beverages and concessions including corn dogs, cotton candy and popsicles. Festival-themed listening moments will also be available for attendees.
The activation will run March 8-10 at 220 Congress Avenue:
Friday, March 8: 12-5 p.m.
Saturday, March 9: 1-8 p.m.
Sunday, March 10: 12-5 p.m.
SXSW badge holders can also attend the Audible After Dark Party Friday night, where Audible and Brooklyn-based nightclub and creative collective, House of Yes, will host a festival party featuring specialty refreshments and exclusive live performances.
Find more on social media at #SXSWxAudible.